This Personal Chef Cooks Up Referrals In Caerusnet

Chef Cathy Ferrara is a treasured gem and stands out as a stark contrast to today’s world of fast food, and even worst … low cost catering .  She’s a full-fledged personal chef and cooking coach and she dresses the part when marketing her business by virtually always wearing her smartly branded chef’s coat/jacket.  In 2017, Chef decided she was going to laugh more and included a short joke at the end of every one of her Member Minutes.  She’s obviously authentic and caring.  And when Steven Zyskowski recently celebrated running 10 years of Caerusnet meetings, Chef Cathy brought a delicious cake to the meeting and presented a wonderful commemorative anniversary polo shirt to her Facilitator and friend.  She even wrote a heart felt poem. It’s that type of thoughtfulness that makes Chef and Caerusnet special.  We had a chance to talk with Chef Cathy about her take on the world of referrals …

How long have you been in your profession?
I’ve been a chef at heart since I was knee high to my Mom!  I’ve been in business since 2002 when I graduated from the United States Personal Chef Association (USPCA)

What is the best thing about your business/career?
I feel very blessed to be doing what I was born to do – creating wonderful meals and being a part of people lives and celebrations for all types of occasions such as intimate dinners for 2, graduation parties for 100 people, milestone birthdays and showers.

What is it about the Caerusnet model that you like most?
Caerusnet is different from other referral groups that I’ve been a part of as it limits the meeting time to 1 hour so one can get on with the business of running a business!  Meetings are also focused on having some fun as well which is wonderful!

Any tips on learning how to find situations where you can create a referral or invite a visitor?
We are all out and about encountering people from all walks of life.  Asking about their business and sharing Caerusnet opportunities is something we can all do daily!

What is your strategy with your member minute and your spotlight presentation?
People don’t really know what a Personal Chef does so educating people on my professional is key.  I’m not a caterer, but a Personal Chef who does customized catering.  It is much more personal and custom work than a caterer.

Share how your Caerusnet members have positively influenced you or your business besides passing referrals.
I have met so many wonderful people that are part of Caerusnet!  Friends that I have and will keep in the years to come.

PLANNING AN EVENT?  WANT A SPECIAL DINNER COOKED FOR TWO IN YOUR OWN HOME?  COOKING CLASSES?  Then you should connect with Chef Cathy:

• Phone 810-923-6588
• Website www.smspersonalchefby.us/

TESTIMONIAL:

“No matter what your next event is, Chef Cathy is the right personal Chef for the job! If you want delicious, memorable, and fun – Chef Cathy is who you want to call. I haven’t known Chef Cathy very long, but I have watched and enjoyed the many samples she has brought into our Networking group. I have heard directly from people that used her for smaller events and were so very pleased they did.

From the moment we started talking about using her for my daughters’ graduation party, I was confident she was a good choice. Then, she brought samples to our house one evening, which mind you was like having samples from a fancy restaurant right in your home! The samples were outstanding and made the menu decisions even easier. She fed this family of 4 very well that night, and from that point on I knew Cathy Ferrara and Supper Made Simple was the perfect selection for our event.

The best part of hiring a caterer is not having to prepare the food. The even better part of hiring Chef Cathy and her team is, not having to do anything at all, except to relax and talk with all the guests at the party. And that’s exactly what we got to do! The big day came, Chef Cathy and her team showed up and we, not only enjoyed great food, but really got to spend time with all of our guests! That would have been impossible if we were serving the food, especially since there was over 100 guests at the party.

You know something is successful when virtually every guest tells you that the “food is great” without you even bringing up the topic. That really did happen; we honestly heard it the whole evening. Our daughters’ special day was made even more special by Chef Cathy and her team. If you are looking for anything from a romantic dinner for two for a special occasion, dinner for a family gathering or right on up to a large party – call Chef Cathy!”

Matthew & Kerri LaViola, Pinckney, MI